This Land is Mine, an example of viral marketing.

In these days a mix between an animation and a documentary production is being shared on Internet, which is a clear example of a sort of viral marketing example.

This Land is Mine is a Nina Paley's production, who tries to describe the conflicts that have happened in the Israel territory during the las 5 thousand years. There is a sort of black humour around the message

This animation is a mix between stylized cartoons and a Tim Buston's like song, which is really apropriated to the context ; and it is an interesting research briefly detailed about the different ethnic groups that have fought for this Promised Land during thousand of years

Nina Paley

According to Nina Paley, this video should not be taken as an exact document about the things that have happened in this territory due to the fact that the information was taken from Wikipedia, which is not alway an exact source.

I envisioned This Land Is Mine as the last scene of my potential-possible-maybe- feature film, Seder-Masochism, but it’s the first (and so far only) scene I’ve animated. As the Bible says, ”So the last will be first, and the first will be last.”

In her blog, Nina attached a brief explanation of the characters who have fought for the control of this lands

This Land Is Mine from Nina Paley on Vimeo.